That New New

Role: Production Copywriter
Objective: Write engaging descriptions that entertain customers while showcasing product attributes and and benefits.
 

Zulily is a retailer that offers thousands of new items every day through flash sales. During my time with the company I was tasked with writing over 150 product descriptions each day while creating copy that’s as fresh and fun as Zulily’s constant rotation of products. This experience helped me build on my knowledge of clothing construction, fashion terminology, ADA compliance, and basic HTML coding. Daily challenges included working at a fast pace often with partial information. I was also given the opportunity to work with merchandisers to ensure that products had correct materials, measurements, sizing, country of origin, and shipping details listed.

Photography: Zulily