Who I’ve Worked With
Aramark
Aveda
CVS
Dick’s Sporting Goods
EF (Education First)
Echo Park
Harvest Table
Huntington Bank
Ikea
Krispy Kreme
Nationwide
Ologie
Purina
Scott's Miracle Grow
Zulily
Writing Formats
Blog posts
Campaign concept narratives
Presentations
Mailers
Print ads
Social media captions
Facebook ads
E-mails/E-blasts
Short-form scripts
Website copy
Store signage
Product descriptions
Whitepapers
Other Capabilities
FINRA Series 6 Licensed
Content strategy
SEO writing
Financial writing
Project management
Stakeholder consultation
Cross-functional collaboration
Editing & proofreading
Social media management
Content creation
Basic HTML coding
Basic photography
TikTok/Instagram Reels
Sharepoint
AI writing
Experience.
Senior Copywriter — Nationwide
At Nationwide, I transformed complex financial, insurance, and retirement benefits information into clear, engaging content that drove strong results. By collaborating with a cross-functional teams and optimizing content based on data, I increased social media engagement by 10%, strengthened communications around benefits programs, and created high-performing content that helped both employees and customers better understand their financial options.
Copywriter + Graphic Designer, Capital Marketing Insights — Nationwide
In this role I wrote promotional content (emails, social media posts, landing pages). I also designed graphics for blog and social media content, partnered with our web team and subject matter experts, managed a relationship and project deadlines with an external design agency, and managed a database of marketing materials.
Content Strategist — WD Partners
This position gave me the opportunity to work with well-known clients in the retail world–Huntington Bank, Aramark, Dick’s Sporting Goods, Krispy Kreme, Scotts Miracle Grow, Purina, Harvest Stable, and CVS just to name a few. I partnered with our strategy team on content directions which included development of brand voice and setting up social media concepts. I produced content across a wide variety of formats, including in-store signage, blog posts, social media posts, and e-mails.
Production Copywriter — Zulily
I created compelling content with a consistent eye on educating customers and maximizing sales while mastering the Zulily voice. Additionally, I developed an understanding of women’s clothing, apparel fabrication and materials as well as fit and other technical product related details. Descriptions were edited and adjusted in a timely manner using HTML coding.
Jessica Klammer
Senior Copywriter & Content Strategist
Words have power, and I love using that power to help people. I'm a creative copywriter with 8 years of experience telling stories in the insurance and retail industries that leverage empathy to connect to audiences on a deeper level. Seeing things from the customer's perspective is second nature to me, and I thrive on collaborating with teams to create content that offers a fresh approach and exceeds expectations, whether that's writing scripts for Peyton Manning that leave viewers grinning from ear to ear, creating social campaigns that stop the scroll, or leading cross-functional brainstorms that uncover the next game-changing idea.
My Latest Adventures.
